Klaviyo
Klaviyo is a very powerfull platform for marketing automation.
Marketing automation helps you complete tasks across your entire customer experience without having to be hands-on. With Klaviyo’s intelligent marketing automation software, you can automate personalized content with your data—without pressing send—and get a complete view of every customer. For example, build cross-channel experiences with email, SMS, and push notifications in the same flow—with consolidated reports in one place.
Integrating Klaviyo with Webflow is very easy. If you use the Shopify App embed, you have just to copy and paste the code you will find in your Smootify dashboard! Otherwise you can just follow up their official doc in order to embed the scripts inside Webflow.
Is suggested to enable the auto track feature in order to automatically track add to cart events on klaviyo.
Back in stock
Klaviyo has a very cool flow that integrates with Shopify! Back in Stock flow that automatically notifies all customers subscribed when a product is back in stock!
To use it in Webflow just copy and paste the following element inside the Product Wrapper:
On the Klavivyo back in stock dom element, modify the custom attribute:
Your company ID public key can be found in your Klaviyo dashboard > Profile Settings > API Keys
Flow
Without creating a flow this integration will basically do nothing. So create a new flow starting directly from the Klaviyo premade Back In Stock Flow